Customer Satisfaction A Business - 1739 Words

Establishing a business has become one of the most challenging matters for a business person. It needs a lot of marketing strategies, effort, funds so forth to make it possible. Once it has been funded it is necessary to have a better business image and reputation that customers are starting to trust and look for more services that a company can offer. There is significant interest in customer satisfaction because it is vital to a company, it is a measure of how products and services supplied by a company meet or surpass customer’s expectations. As the business competition has grown enormously the need for loyal customers is imperative to a company; the main question is how to maintain a positive business image in order to create a new set of clients to sustain and survive the company for a long period. This essay will discuss the adversities that businesses are facing when dealing with customer satisfaction. These mainly circle around the employee’s pursuance to mainta in customer gratification, continue customer loyalty and how to cultivate a harmonious relationship. It will then move on to examine the solutions to these problems. It is clearly true that there are obstacles companies are facing when handling client gratification. The first issue most businesses ought to deal with is how to successfully develop employee’s performance to perpetuate consumer satisfaction, which is essential for a company to succeed. It is claimed that ‘training employee s is also a good wayShow MoreRelatedImpact On Customer Satisfaction And Business1185 Words   |  5 PagesImpact on Customer Satisfaction / Business It has been said that servant leadership has a positive impact on customer satisfaction. The meaning of customer satisfaction encompasses factors such as the quality of the product, the quality of the service provided, the atmosphere of the location where the product or service is purchased, and the price of the product or service. (Sharma, A., 1997, p. 1). In the field of recreation, it is crucial to have high costumer satisfaction to insure that theseRead MoreMeasuring Customer Satisfaction Impact On Business1097 Words   |  5 PagesMeasuring Customer Satisfaction Impact on Business Successful organizations today, typically all have one thing in common, great customer service and an effective means for measuring overall customer satisfaction. Whether the industry is sales or hospitality, the customer is internal or external, customer satisfaction is the key to an organizations overall success. Each one of us can think of great customer service we have experienced, but more importantly, human nature is to dwell on the badRead MoreA Business Model Of Maximum Customer Satisfaction And Retention1932 Words   |  8 Pages Tom Peters, in his video â€Å"Radically Reengineering Business† (BBC, 1993), got it right: The world was, indeed, getting crazy in the 1990’s, and it is getting even crazier. Dealership Service Departments everywhere, including my own, are no exception. In a short few years, we have gone from a business model of maximum sales per ticket (sometimes at any cost!) to a model of maximum customer satisfaction and retention. While manufacturers have been singing the Retention song for what seems likeRead MoreThe Six Sigm An Approach For Business Improvement Keeping Customer Satisfaction1887 Words   |  8 PagesSix Sigma is an approach for Business Improvement keeping customer satisfaction as the primary goal and to find and eliminate variations in parts based on the outputs obtained. Six Sigma is a strategic process. Implementation of Six Sigma effectively would ensure enhanced customer satisfaction boosting sales and profit levels. Six Sigma has two different focuses which includes Management and technical [1]. The Management focus deals with Project metrics, identifying goals, approving/selecting projectsRead MoreAn Analysis of the Business Environments of Initech and The Coffee Bean: Customer Satisfaction and Loyalty1443 Words   |  6 PagesIn business today, the environment of work and management has become far more complex than at the start of the previous century. This is the result of not only technological and communication advances, but also because of an increasing focus on employee satisfaction and motivation. Hence, companies that wish to reduce employee turnover while increasing employee motivation are generally also those that see an increase in customer satisfaction and loyalty. When considering the business environmentsRead MoreAssignment 3: Critique e-business operations from each of the following four perspectives: on-line payments, customer satisfaction, supply chain management, and adverti sing products/and services1403 Words   |  6 Pages Assignment 3: Critique e-business operations from each of the following four perspectives: on-line payments, customer satisfaction, supply chain management, and advertising products/and services On-line shopping has continued to spike as more and more people turn to the convenience of the internet. Although it is convenient to shop from the privacy of your home, the perspective of on-line payment does present some challenges. Both the customer and the vendor are concernedRead MoreCustomer Service Essay examples1384 Words   |  6 Pagesare misguided nowadays by the notion that customers depend on them, when the truth of the matter is that companies are dependent on those customers. Customer satisfaction and customer loyalty is now essential for a business or company to survive. So what is the difference between customer satisfaction and customer loyalty and how to companies and or business achieve this? Also when you have difficult customers how do you achieve customer satisfaction? It’s essential that companiesRead MoreHow the Customers Influence Business Strategy1039 Words   |  5 PagesHow the Customer influences Business Strategy A business strategy describe how a particular business intends to success in its chosen market place against its competitors. It therefore represents the best attempt that the management can make at defining and securing the future of that business. A business strategy should provide clear answer to the questions: - What is the scope of the business to which this strategy applies? - What are the current and future needs of customers and potentialRead MoreMarket Orientation, Customer Satisfaction And Firm Financial Performance1448 Words   |  6 Pagesorientation, customer satisfaction and firm financial performance. Hooley, G., Plercy, N., and Nicoulaud, B., (2012) Marketing Strategy and Competitive Positioning, 5th ed., FT Prentice Hall, p18. Customers buy products because it provides value, product performance, access, experience, and cost (Kothari and Lackner, 2006, p.243). Companies that can understand on how customers define value will achieve superior long-term profitable. To illustrate on how companies understand on how customers identifyRead MoreImproving Customer Satisfaction638 Words   |  3 Pages!1 ! ! ! ! ! ! ! ! ! ! ! ! Short Paper Increasing Customer Satisfaction Ratings Service Marketing ! ! ! ! ! ! ! !2 According to Hoffman and Bateson, four factors service firms should consider prior to attempting to increase customer satisfactory ratings are the satisfaction ratings of the firm’s competitors; the dollar investment necessary to increase customer satisfaction relative to the impact of increasing the firm’s market share; the number of time periods required to recoup the investment;